Atmosphere screening of spirited away

Edible Experience Design • Food Design • Packaging Design

Jelly & Gin worked on this event in collaboration with New Media Scotland: an Atmosphere screening of Studio Ghibli's Spirited Away. New Media Scotland's Atmosphere programme re-imagines the concept of Atmospheric movie theatres from the 1920s and 30s. We joined guest augmentologists Ericka Duffy of Gorilla Perfume and Paul Tvaroh of Lounge Bohemia to provide some multi-sensory experiences to enhance this beautiful film.

We designed origami box packaging that echoed themes in the film. Working with food artist Mahala Le May and chocolatiers Edward and Irwyn we created a number of edible treats that enhanced the viewers experience of the film.

Photography by Carol Soutar and Chris Scott © — at New Media Scotland.