Lululemon Athletica - Wild Warriors Edinburgh Store Launch
Food Design • Packaging • Event Design • Production Management
On the 26th June 2015 Jelly & Gin worked with Canadian sportswear brand Lululemon Athletica to promote the new store launch in Edinburgh. To celebrate their arrival we designed and produced a mass yoga event in the National Museum of Scotland. 500 yogis took part in an hour long practice kicked off by a specially commissioned Call to the Mat by the talented Brave Little Note. Afterwards, the very serene crowd enjoyed a box of healthy treats and danced to the tunes of Swank'N'Jams.